Digital Product & UX/UI Designer

Digital Product & UX/UI Designer

Digital Product & UX/UI Designer

THE CROSSING POINT

The Crossing Point is a human-centered storytelling platform documenting real migration journeys in Germany. I led the UX research, interviews, content direction, UI design, and full Webflow development.

The goal was to create a clear and respectful digital space where lived experiences become visible through structured storytelling, documentary visuals, and interactive components.

01 — Challenge

  • Migration stories are often reduced to stereotypes instead of real lived experiences.

  • There was no accessible digital space presenting these stories with clarity, dignity, and structure.

  • The challenge was to design a platform that presents interviews, visuals, and data without sensationalism — focusing on human experience rather than headlines.

Silhouetted portrait in red and black lighting
Person in white hoodie against a red background
Silhouetted portrait in red and black lighting
Person in white hoodie against a red background
Silhouetted portrait in red and black lighting
Person in white hoodie against a red background

02 — Process/Research

  • Interviewed participants across Germany to document real experiences, emotional narratives, and migration pathways.

  • Created a structured framework that defined story arcs, themes, and visual direction.

  • Developed UX flows that link interviews, maps, timelines, and data visualizations into one coherent experience.

  • Designed information and interaction patterns to maintain clarity, focus, and emotional resonance.

Perfume bottle resting over glowing lava
Silhouetted figure in red and shadowed light
Black cap placed on volcanic surface
Perfume bottle resting over glowing lava
Silhouetted figure in red and shadowed light
Black cap placed on volcanic surface
Perfume bottle resting over glowing lava
Silhouetted figure in red and shadowed light
Black cap placed on volcanic surface

03 — Design Systems

  • Built a visual identity system inspired by clarity, contrast, and documentary structure.

  • Designed modular layout systems for interviews, timelines, maps, and structured stories.

  • Developed a UI pattern library for headers, intro modules, captions, and media blocks.

  • Created color rules and typographic hierarchy to maintain a calm, respectful tone across long-form content.

Molten lava texture beneath campaign titles
Molten lava texture beneath campaign titles
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma logo rendered in glowing red texture
Magma logo rendered in glowing red texture
Molten lava texture beneath campaign titles
Molten lava texture beneath campaign titles
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma logo rendered in glowing red texture
Magma logo rendered in glowing red texture
Molten lava texture beneath campaign titles
Molten lava texture beneath campaign titles
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma title layout with minimalist typography
Magma logo rendered in glowing red texture
Magma logo rendered in glowing red texture

04 — Outcome/Learnings

  • Delivered a functional long-form storytelling platform that transforms migration journeys into structured, respectful narratives.

  • Designed a fully responsive website in Webflow, integrating video, photography, interviews, and data.

  • Created a calm and accessible experience that improves reader focus and emotional understanding.

  • The project demonstrates my ability to combine UX research, content strategy, and visual storytelling in a full end-to-end digital product.